Positioning to win is about gaining an overwhelming advantage, but gaining an advantage around what? Around the value, you deliver to your customers to the extent that no one else can come close to matching the value you deliver. Outcompeting…
Building The Core Competitiveness Of Your Business
The competitiveness of your business is determined through the interaction of a range of agents that operate 24/7.365 with or without your influence. They set the ceiling and floor to your business’s performance and success. The strength of the core…
What Will Be, The New Normal?
Strategy is about positioning yourself so that your strengths will allow you to win. But that also requires being able to see the dynamics within your market and recognising that position of strength. Coming out of this season of economic…
What Are You Thinking In Your Business?
During this season of economic pause, keeping an eye on and having a clear sense of where your ‘business head’ is, is vital. What’s your ‘business head’? It’s how your leaders are thinking about and coping with this ‘pause’, and…
Press Pause – Opportunities That May Not Come Again
The shutdown of economies around the world has devasted many businesses, large and small. There are some who have been uplifted with a surge in demand for their products, and many others who have pivoted into alternate product opportunities. Most,…