It’s easy to say ‘innovate’, ‘disrupt’, ‘find your blue ocean’, but where do you actually start and where do you look for opportunities? I Can’t Hear Anything, It’s Too Noisy No one ever said being in business was going…
Staying True To Your Competitive Strength
Businesses are often established and over time grow to become very successful on a competitive posture established by the founding leadership team. But often that competitive posture is not recognised nor retained in its corporate memory. And there starts its…
Purpose Equals Strength
A well-articulated purpose statement for a business is its cornerstone and the first piece to be laid in building a great business. Why? The reasons are compelling: It clearly defines the need you are seeking to meet in the community…
Mercedes Corrects Its Course – Do You Need To?
In 2016, Mercedes-Benz accelerated past BMW in unit sales for the first time in 10 years. The win attributed by its CEO, Dieter Zetsche, to the company focusing on making cars customers wanted and not chasing market share. Many would ask,…
Starting That Successful Business
Is there such a thing as the right formula for identifying what will be the perfect business for you to start up? You know, the business that you can be assured that if you work hard at it, it will become an incredible success? Well…
