As customer needs and preferences change in your chosen market how do you keep ahead of the curve and ensure your brand remains compelling? You can try hanging in there with your proven methods, which may have served you well for…
A Customer Centric Business – The No. 1 Strategy to Succeed
You may hear a CEO speak proudly of their customer service focus but often this is in reality code for cost reduction strategies where the customer is the last thing they are really concerned about. However, building a business that has a…
Finding Practical Innovation and Big Ideas
‘Innovation’, everyone believes its important and everyone wants it but few really understand where it comes from. Add to that the ‘next big idea’ that will launch your business into the stratosphere and you are in the territory that many…
Goals, Creativity and Achievement – Can They Live Together?
John Meyer in his recent article in Entrepreneur asks ‘Is Goal Setting Missing From Your Daily Routine’? John continues, ‘Most people either love setting goals or hate them, but is the process even worth it? ‘ In John’s view, ‘It turns out…
Big Bold Ideas and Growth in your business
Check out this image …. and the article that it relates to. I just find this an amazing image that captures and ignites my imagination. Its the type of imagery that makes you wonder what is ‘not possible’ when human ingenuity…